Diamonds former Marvel Book sales pretty much saved the business when it was starting. Diamond has this thing where you sign up and for 6 months you get maximum discount right out the gate. Well if you don’t know what you’re doing yet which many new people don’t or don’t have enough sales market develop yet to support those levels, you reach the 6 month point and suddenly your discount level plummets down to 35% plus insane freight charges. We went thru that, started only getting the subscriber pulls directly from Diamond and started having everything else shipped in from another guy who was giving the same discount but throwing in boards, bags and free shipping plus he dealt with all the damage headaches.
Diamond starts having ignorantly low sales on Marvel trades and hardbacks. So stupid low it would be something like $1 for a $15.99 trade and they’d throw in another trade similarly priced for free. Who can pass up a chance to build an enormous trade section at those prices so even with the insane freight charges I still spent heavy. I didn’t know it at the time but all those trades cover prices were adding up and before I knew it, I was back at 50+% discount with Marvel again. I haven’t looked back since. DC came around soon after with increased ordering of Rebirth titles.
That’s why I say all the time, there are reasons to buy things that don’t have customers waiting right now. Other reasons can include just having the qty itself jumping your order totals so you qualify for the higher discount levels at the next evaluation.
That was one of the things that bothered me when Lunar and Penguin started up. I was buying DC trades from PRH to get the free shipping. Suddenly Lunar reactivates the discount tiers and I missed qualifying for the next level which would have been an extra 3% discount on everything DC for the next 6 months by less than the total cost of what I purchased from PRH. That’s when I started a letter writing campaign to every DC rep, Lunar Rep and PRH rep I could find to get them to combine the purchases for purposes of calculating the discounts in the future. As it was originally, we were getting penalized by shopping for DC product from PRH instead of Lunar because that volume wasn’t getting added. Now a few months ago they finally did just that and passed around a form so we could voluntarily give DC access to our PRH purchase data so the numbers could be combined from now on. Hopefully this problem is now a thing of the past and I can select where to purchase something based on how fast I need it and quality of the shipping over being forced to go to one place only to have the cover prices counted.
BOOM! Studios Announces Something is Killing the Children Secret Series Variant!
Dear Diamond Customer:
This is something you really don’t want to miss … After forty issues and five years of Erica Slaughter and BOOM! Studios’ hit series Something is Killing the Children, creators James Tynion IV and Werther Dell’Edera are releasing a special issue this September with a very special cover – one that you can only get if you qualify for the Something Is Killing the Children Secret Series Variant (FEB247574)!
Retailers who order 100 units or more of each issue of Something is Killing the Children #36-#40 any cover combination per issue based on FOC orders), may order one Series incentive variant, limited one per store, per account.
Don’t miss out on this opportunity and place qualifying orders on Something is Killing the Children #36, on FOC Monday, March 25!
This issue will tell a critical untold story of Something is Killing the Children, and have long-lasting ramifications for the series at large. Trust us, this cover and this story will have fans of the series hunting it down in your stores and across the Slaughterverse!
Another 100 ratio scattered across a number of issues to qualify I will not be qualifying for. I should be getting 3 of each of those issues with only 1 subscriber now that we’re back with Diamond.
How many shops will order 100 each of 5 random issues?!? This special “secret” issue might as well have a gold-plated cover, otherwise this isn’t an incentive at all. There’s gonna be 9 of these in existence. Way to help out the retailers, Boom! And, since no one will have one, it’s a nothing event for customers, too. Great idea.
That doesn’t always happen for awhile. I don’t wait till then anyway. That’s what the masses do. Preparing early works so much better. Remember, this thread includes books with potential
I misread that. I’m now hoping it was a typo. That makes it a 1 in 500 ratio. Boom’s making incentives for the mega sellers only it seems. There’s the other option as well if you have an empty credit card or PayPal Credit type thing with no interestet for 6 months.
(NOTE: BOOM! Guarantee’d (returnable) for enrolled, opt-in retailers.)
A covers are strip cover returnable.
Spend about $1,000 plus shipping ($3,990.00 x 3% freight =$119.70 freight) plus a few bucks to mail back 1,000 stripped off covers if they don’t allow affidavit return for them. Sounds like mostly profit if you don’t mind tying some money up for about 6 months or so. It appears all covers are elegible for the special including the returnable/strip cover/affidavit ones.
(NOTE: Retailers who order 100 units or more of each issue of Something is Killing the Children #36-#40 [any cover comb. per issue based on FOC orders], may order 1 Series incentive variant, limited one per store, per account.)
I forgot the new Boom 2% freight kick back program so 2/3’s of that freight charge is coming back right up front. That knocks freight down to around $40.
They also offer ratio’s from 25 to 100 for issue #36 so I’m assuming there should be some opportunities there to grab and dump enough along the way to cover that $40 pretty easily watering down the selling prices for everyone else along the way.
